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Your book of business should incorperate your list of clients, your marketing strategies and materials, the results from those ads and therefore should show how achievement can be duplicated. The way to guarantee your book of organization is tracking everything you do.
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Meet the new decision maker of these local businesses to work out a fair commission and tracking system that each of you are comfortable with. Bring this about multiple times, until to be able to a nice slate of joint venture partners. Then create nice marketing materials to there to your customers that outline the benefits associated with using your joint venture partners.